Grupo Herdez Announces Dividend Payment

Mexico City, Mexico, April 24, 2015 – Grupo Herdez, S.A.B. de C.V. (“Grupo Herdez” or the “Company”) (MSE: HERDEZ, OTC: GUZBY), announces that the Annual General Shareholders Meeting held on April 23, 2015 approved an ordinary dividend payment based on the results of the Company from previous fiscal years, to be withdrawn from the daily balance of the tax credit account (Cuenta de Utilidad Fiscal Neta). The dividend shall be paid either at a ratio of one (1) share for every forty (40) shares held, or in cash at Ps. 0.90 per share.

The dividend payment shall be made through S.D. Indeval Institución para el Depósito de Valores, S.A. de C.V. (“Indeval”), in a single disbursement, starting on May 12, 2015, except for those shareholders who have notified Indeval of their decision to obtain the dividend payment in cash. Indeval must receive such notice by May 11, 2015 at the latest, through the shareholder’s intermediary and in accordance with the instructions of Indeval to comply with Indeval’s operational requirements.

The shareholders who have physical custody of their shares must collect the dividend payment starting on May 12, 2015 in the offices of the treasury of Grupo Herdez, S.A.B. de C.V. at Monte Pelvoux 215, Colonia Lomas de Chapultepec in México, D.F. Coupon number nine must be delivered at the time of collection.

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